Stephen Alexander//October 9, 2015//
The Redd on Salmon Street, a Southeast Portland project, faced some stiff competition in its category of the 2015 SXSW Eco Awards. The Ecotrust food production and distribution campus went up against projects like composting toilets that also fuel cook stoves for schools in rural Kenya, clean water systems in Beirut and rapid deployment Ebola clinics in Africa.
Nevertheless, won the Place by Design award for resilience at the event earlier this month in Austin, Texas.
鈥淚t was a real honor just to be on stage with the other people pitching,鈥 Ecotrust’s Nathan Kadish said. 鈥淔or a panel of designers, none of whom we knew, and all are prominent, to recognize this as the winning project was really flattering. It’s a recognition that the project, overall, is creatively thinking about food systems in a new way. To have Portland and Ecotrust recognized for leading the charge on that is phenomenal.鈥
SXSW Eco is an organization dedicated to creating space for business leaders, investors, innovators and designers to drive economic, environmental and social change.
The team developing the Redd is hoping that it will nurture a robust regional food economy. The project is being developed on a two-block site at the corner of Southeast Salmon Street and Seventh Avenue. Together, two buildings 鈥 the Marble and the Foundry 鈥 will provide 80,000 square feet for tenants.
The Marble now has warehouse space available for dry and refrigerated storage, aggregation, packaging and distribution. Also, the building will offer more than 6,000 square feet of storefront space.
The Foundry is a 97-year-old former ironworks building that Ecotrust purchased earlier this year. A number of spaces inside will be devoted to food production.
The project team is tackling the Redd in three phases; Ecotrust is hoping to be completely finished by fall 2016.
Kadish would like to see the award for resilience help spread the word about the Redd and potentially convince producers to become tenants.
鈥淢y hope is that some of the folks in the crowd from some of the major markets will take notice,鈥 he said. 鈥淚 hope that we can potentially end up with a tenant who says, 鈥榃ow, I want to relocate my business from Denver, or San Francisco, or Austin, or Brooklyn to Portland because Portland is really on the forefront of thinking of this.’ Or (one might) say, 鈥業 want to expand to Portland and the Redd really seems like the right place to locate my business.’ 鈥