By: Robert Seitzinger//November 14, 2011//
Robert Seitzinger//November 14, 2011//

., a national leader in light fixtures and household hardware, was recently acquired by . Immediate plans include launching a new website, opening a few new storefronts, and increased revenues as Rejuvenation’s market visibility increases.
The $30 million Portland-based hardware business joins the Williams-Sonoma family of Pottery Barn and West Elm. The transaction represents a growth for the Portland-based company, which boasts a manufacturing facility in Northwest Industrial that is 87,000 square feet, where dozens of new light fixtures and hardware products are developed each year.
The acquisition is going to mean new jobs for hardware customization professionals in and around Portland, as Rejuvenation specializes in period-specific fixtures. The transaction was officially announced on Nov. 4, and through Rejuvenation’s in-house recruiting system.
Williams-Sonoma has more than 580 stores across the nation, including a few in Canada, and Rejuvenation currently has close to 200 employees. Nicole Curcio, media contact for Rejuvenation, said the financials have yet to be disclosed but that the acquisition spells growth for the company.
鈥淲e鈥檙e to remain largely autonomous, and we aim to expand our brand with them (Williams-Sonoma),鈥 Curcio said.
Rejuvenation remains true to its local market, regularly working with Portland-based remodeling groups such as and . Similarly, Portland’s helped to develop its highly effective business and inventory management system.
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